How accessibility as a subscription compares to traditional engagements
Why my subscription make sense and how you stand to gain from this more than from any other traditional engagement.
Imagine that your service desk is stuffed with customers complaining they cannot use your website because it's incompatible with their assistive technology. So now you have yet another thing you have to tackle every sprint, on top of all the other things you already have to do. You're already behind on your roadmap and you're not sure how you're going to get everything done. I mean, do you have to make your website accessible? What even is accessibility? Assistive technology?
You're not sure where to start, but you know you have to fit it all in somehow. Somehow, you need to understand how your team is performing creating accessible content and help them focus on the top issues to reduce the number of customer complaints coming in.
You're likely looking at 3 options:
- Train someone on your team. Assuming you have someone willing to take on the responsibility and you can afford completing every sprint with one person less on your team, that's a good option. It might take you anywhere between 4 and 8 months to see results, but you will eventually have a full-time person responsible for the accessibility of your product.
- Hire a full time employee. If you can afford to hire a full time employee who's already trained and have them be responsible for the accessibility of your product, this is a great way to go. You will likely spend a non-negligible amount of time and money to hire and onboard that person, not to mention the on-going costs of having them on your payroll. You will however get up to speed faster than if you were to train one of your existing employees.
- Hire a freelancer. If you don't want the hassle of paying benefits, taxes and doing ongoing performance reviews, you could hire an outside contractor. They will either bill you hourly, so you won't ever know how much things will cost until you see the invoice. Or they will give you a fixed price, but then you have to have scope of work discussions every time you need something from them. And sometimes they might not be available, if they work for quite a few clients at the same time. This is even faster than hiring a full time employee, but it carries a lot more hassle throughout the engagement.
I can imagine a variety of other options, which, depending on your budget, time frames and risk level, will have merit. You probably can too, you're already running through them in your head. Ultimately, none will address all the issues you're facing right now!
- You don't have enough people to dedicate someone on your team to accessibility.
- There's not enough time to train them on accessibility.
- You hate dealing with the hassle of payroll and onboarding.
- You hate going over budget because of unreliable freelancers.
- There's nothing worse than having to read proposals and negotiate contracts.
Imagine there was a better way where...
- You don't have to spend time and money training someone, and you don't lose anyone on your team either.
- You don't need to worry about hiring, paying benefits or taxes, and firing them if it doesn't work out.
- You know exactly what something will cost so you can plan your budget accordingly. There are no surprises at the end of the month!
- You don't need to negotiate, read proposals or sign contracts every time you need something.
- You're sure to always have access to the expertise, when you need it, as much as you need it.
This is barely scratching the surface of what my subscription offers you!
You're paying for an accessibility professional responsible for achieving a result, rather than performing a list of tasks. There are no long-term ontracts to sign and no penalty clauses for cancellation. You can pause your subscription at any time and you can cancel at any time.
You get:
- Friction-less access. No need to worry about the clock, proposals or invoices.
- A guaranteed response time and a guaranteed turnaround time. I only work with a handful of clients at a time. Each gets my full attention and timely and specific advice.
- A trusted advisor, not a vendor, who has an impact and is not just a seat filler on your payroll.
- An expert to help you think and develop strategies. Not someone who corrects things, but someone who corrects thinking.
- An expert to sit in meetings with you when you need them to.
- An expert to answer the question you're only thinking of: "What else should I be doing?"
All this with low maintenance, no upfront costs and low risks, as a monthly subscription that you can pause or cancel at any time.
Ship accessible websites. Faster.
Replace unreliable freelancers and annoying proposals with one flat monthly fee.
Here's how it compares to more traditional engagements:
Each heading expands to show more information, one block at a time.
Employee | Hourly billing | Project fee | Retainer | Subscription | |
---|---|---|---|---|---|
No payroll expenses | |||||
No training required | |||||
No long-term contract | |||||
No proposals | |||||
Can pause at any time | |||||
Can cancel at any time | |||||
Response time guaranteed | |||||
Turnaround time guaranteed | |||||
Costs are predictable |
Accessibility as a subscription is a different beast altogether! It's not a one-way street, it profits both sides equally and, if done correctly, it eliminates sides altogether.
For you, my subscription creates consistent and predictable value for a lower cost than if you were to hire a full time employee or a contractor, while eliminating the perils of hourly billing, contract negotiations and project delays due to unresponsive contractors. For me, it creates opportunities to get involved in meaningful work and generates a predictable revenue stream.
I am 100% convinced that my subscription creates the most value for both you and me and it's why I prefer this sort of engagement and only offer it to a limited number of clients at a time.
Now is the time
Don't waste more time on worrying about payrolls, reading proposals or vetting unreliable contractors, while your backlog gets even more stuffed with accessibility issues your team is unlikely to ever get to.
Apply now to start the process to join my accessibility subscription!
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